We Grow Brands and Businesses

We Welcome and Embrace...

...the digital age with every step that we take, for the past 5 years. We are proponents of the new wave of doing online business and we are strong believers in constant innovation in order to constantly be ahead of the curve.
We believe in the power of people and technology; we believe in the future and in what we can achieve by connecting the people around us in such a world of differencies yet so many similarities.

We trust the power of results…

Brand Support is the advertising agency offering advertising and integrated communication services, founded in 2008, With a solid experience on strategic thinking, creative campaigns completed by a pragmatic approach, we understand the world we live in by thinking digital first.

What motives us are excellent results. We have excellency as one of our core principles and we deliver based on our customers’ needs and expectations - simple, fast, efficient and accurate.
Above all, we believe in people and what stimulates them every second

SERVICES

Digital Creative & Strategy, Digital Intelligence, Research, Online Campaigns, Content generation, Apps, Websites, Social Media, etc.
TV Media Planning & Buying, TV Content & Commercial Creative Work
Sales Incentive Programs, Digital Shop / E-commerce tools, Customer Retention Programs

Finlandia Explore Midnight

Managing the community is key for brands who want to differentiate and engage the consumer in the incredible journey of the brand.

POSTCOLLECT

E-commerce is a ever challenging business with Key particularities which need to be communicated in a clear, straightforward, creative manner.

Illy issimo

Digital consumer promotions work with great return and conversion if integrated in a clever and cost effcient way.

Lukoil Assist

Native or web-based app? In any case, users need to discover your brand, digital power and creativity in keeping his interest live.

Nivea

Create powerful mechanics in engaging the consumer in the national promotion, triggering participations, thus leads & sales.

Tedi Star

Engaging parents most often means engaging children, so we created the frame whereby kids and parents could interract, play, dance and win.

Ciocolax

Ciocolax
link
CIOCOLAX: Relaunching a brand with high consumer affinity and still drive results – like double the sales, this are the kind of results that we are proud of (2015)

Adagin IBUPROFEN

Adagin IBUPROFEN
link1 | link2
Adagin IBUPROFEN needed a strong, visible and Impactful campaign to differentiate in such a crowded painkiller segment. The PANTHER TVC had excellent consumer response (2015)

Dedeman

link1 | link2
DEDEMAN: How can we attract the woman into football? By Merging what women like most – House Rules – with What men like most – being Conoisseurs. A highly efficient campaign greatly appreciated by the client and by the consumers (2015)

Bennefit

Bennefit
link
BENNEFIT: A healthy snack, a woman in a relaxation mode, True womanly conversation and executions created for various consumption moments – product ingredients focused (2016)

Altex

Altex
link
ALTEX: Top Electro-IT Retailer needed a strong promotional Platform tailored on the purchase occasions along the year (2013-2014)

Salatini

Salatini
link
SALATINI: A strong brand with heritage on the Romanian market needed a strong Relaunch and relevance among the young target group.

Chivas

CHIVAS: Special executions at shelf in IKA in peak seasons which increased consumer appeal and stimulated sales (2014)

Johnnie Walker

JOHNNIE WALKER: Route to consumer visibility and touchpoints in the ontrade environment as well As sales incentive programs and creative product presentations (2012)

Nivea

NIVEA: Instore visibility ownership with strong engaging concepts, with a high creativity level appreciated both by the consumer and by the IKA (2014)



Corporate Social Responsibility
Radio Media Planning & Buying, TV Content & Commercial, Creative Work
Event Creative and Management, Trade fairs, Corporate & Specialized Events

ABI Fundatie

ABI Fundatie: A project which stimulates the interethnic exchanges as well as raises the knowledge level of the (2016)

BENNEFIT

BENNEFIT The Green Suppliers Challenge organized annually by Carrefour and won by our client opened the doors for a strong CSR program (2016)

POLITAXI

POLITAXI campaign, the half taxi, half Police car was present in 6 cities national level including Mamaia seaside resort to advice drivers not to drink and drive (2012-2013)

ALTEX

ALTEX: Various promotions had to be communicated with a strong focus on the product offer but also creating a story foreach promo proved challenging (2013-2014)

MARETTI

MARETTI National Consumer Promo had a strong presence on radio, delivering a strong message to the consumers (2014)

ANIMA Medical Centers

ANIMA Medical Centers communicated their end-user services, by a cheerful interpretation of the symptoms for various specialties (2015)

SUN PLAZA

SUN PLAZA: Love is high on St Valentines Day, but higher in Sun plaza EVENT whereby consumers could participate to creative contests and win unexpected prizes (2016)

CELIO

CELIO An unexpected POP-UP fashion event organized inside AFI Palace Cotroceni, a press conference to fashion journalists and bloggers with a high impact on the audience (2016)

UNIVERSAL CHANNEL

UNIVERSAL CHANNEL A highly appreciated trade fair for the TV and cable Industry at JW Mariott whereby Universal Channel has made its impact with a special execution architectural design in this Trade Fair Event (2012)



Print Media Planning & Buying Print Content Creative, Key visuals, advertorials
PR Visibility, Brand and Company Public Exposure
Branding, Naming, Packaging, Brand Positioning, Portfolio Architecture

OMNIASIG

OMNIASIG: An innovative insurance product launched to Small and Medium Business and Enterprises caught the insight of entrepreneurship Passion Turning Into Business (2014)

VOLVO

VOLVO A non-beatable offer to current and future clients VOLVO Gold addressed to fleet owners and playing in the consumer status territory (2015)

GRANATUR

GRANATUR: Series of product beauty shots for the Flour and bakery products of Granatur as part of a print presentation material B2B (2015)

SCANIA

SCANIA: Managing Scania drivers community proved a challenging but beautiful task whereby we organically grew +15% the fans base (2015)

FILMBOX

FILMBOX: Community management, PR management for a DTH film provider FILMBOX, taking care of both B2C but also B2B communication (2015)

FINLANDIA

FINLANDIA A clubbing brand which had many novelties to communicate all the time needed a special and insightful PR approach (2014)

GEROCOSSEN

GEROCOSSEN: A very challenging packaging project with the aim of keeping the current consumers and also recruitment for the young ones (2016)

COOKIE PETFOOD

COOKIE PETFOOD They needed both differentiation as well as consistency with the old pack, which we managed to fulfill successfully (2014)

CIOCOLAX

CIOCOLAX: Improved ingredients, New pack, new positioning, our agency did the complete works for the relaunch campaign with excellent market results (2015)


TEAM - Key People

George Stefanuca

Head of Digital
With an education background in ​Science, Technology, and Society, George Stefanuca has a strong level of experience in the online environment, developing successful Data and Business Intelligence projects ​for international companies, bringing added value from technology to business and growth. George is specialized in​ Strategy​, Data Science, Online Businesses, Research & Development.

Ionut Harabagiu

Head of New Business
With a top function in media and television and part of the technological world since its take-off, Ionut is driving our business forward in a highly efficient manner, making you realize what's needed for your brand to differentiate. Just meeting Ionut will make you reflect and discover great digital opportunities ahead.

STEFANIA HARABAGIU

Head of Content
With a solid marketing and advertising experience, Stefania adds the strong layer of consumer experience to the team. There are only few people who even think about the kinds of content that can be shared with your customers. The content needs to be harmonized, optimized and creatively integrated within your communication objectives. Stefania is smartly managing all your publicly shared material, going live digitally.

FLAVIUS DRAGAN

Head of Development
In this vibrant and creative environment of Digital, Flavius manages our design and technological development for creating great user experiences with highly optimized technology. Flavius has an integral role in the planning and improvement of how your brand and company is technically ready to face the digital challenges in programming, data security, customer journey and web development.

Media

















Blog

Ad-uri pentru App-uri: NOTĂ CĂTRE...

NOTĂ CĂTRE CEOs de la Tomi AHONEN, Expertul Global în Mobile – Opinia lui despre Statistica de Mobile Apps 2016-2020, publicată de Business Insider  În urma republicării statisticii Business... read more
2016-08-25 12:09:33

2016-2020 Statistici Exclusive: Formate...

Cât cheltuim, performanţă, tendinţele preţurilor şi impactul formatelor lansate recent. Dacă eşti brand sau companie şi îţi doreşti să construieşti o bază... read more
2016-08-19 21:52:30

SEO Organic si Uimitor: PUTEREA BACK-LINK-URILOR,...

Cand vine vorba de SEO pe pagina ta web, sunt sigura ca stii o gramada de chestii despre meta tag-uri si densitatea cuvintelor cheie, iar informatiile pe care le ai iti ajung pentru toata viata. Insa un lucru e cert: puterea back-link-urilor... read more
2016-08-05 12:17:42

Aplicatii Mobile: Native sau Web?

Dezvoltarea unei aplicatii mobile implica planning elaborate, multe procese si functionalitati care trebuie sa se armonizeze pentru a forma un tot unitar. Totul incepe cu o idee, care se transforma intr-un plan, care se concretizeaza... read more
2016-07-28 11:00:51

Fie ca Smartphone-ul sa fie cu tine!

Device-urile mobile si mai ales Smartphone-ul au devenit vitale supravieturii, sursa noastra cea de toate zilele, painea care ne hraneste curiozitatea nativa, viata, foamea de informatie, de exprimare, de putere (putere virtuala, insa... read more
2016-07-14 10:55:39

Un Website nou: Cu sau fara tema?...

Se poate sa se fi discutat acest subiect de multe ori, dar parerea noastra directa si fara ocolisuri este ca site-urile pe tema sunt sunt o optiune valabila pentru Start-Up-uri si microintreprinderi, business-uri care au nevoie doar... read more
2016-07-07 10:52:27


Client Area

Please enter your unique identification code HERE

Contact

Get in touch with BrandSupport
Cantarului 5, Ap.2, Sector 1, Bucuresti
office@brandsupport.ro
Landline: +4 0371 07 4965


For business enquiries only
Ionut Harabagiu
ionut@brandsupport.ro
Mobile: +4 0730787678
© Brand Support